As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

The Alliance Tire Group is amping up this year’s Rock The South with social media contests that will allow lucky winners to meet country superstars Luke Bryan and Sam Hunt this weekend at the massive music festival in Cullman, Alabama.

As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

Alliance Tire Americas, Inc. welcomes tire industry veteran Brian Sheehey as its Vice President of Marketing. An experienced sales professional and former division head in the commercial tire industry, Sheehey brings extensive marketing experience from global tire manufacturers to his new post.

Ag Tires to Keep You from Getting Stuck in the Mud

You tried with tracks
Big tires (on rims)
And the fields still refuse to get planted

Mud Stinks!

Beefing Up On Ag Tires

May 28th is National Hamburger Day in the U.S. While many of us will be celebrating this fun national holiday over the long Memorial Day weekend with burgers on the grill, it’s also the perfect time to recognize one of the nation’s leading farm commodities: cattle and calves. A recent trade deal between the U.S. and China will allow China to import U.S. beef for the first time in almost fifteen years, giving U.S. beef producers access to the world’s second largest beef consuming market.

As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

Alliance Tire Americas announced its fourth year as a sponsor of the National Tractor Pullers Association (NTPA). Alliance is the exclusive tire sponsor for NTPA, and also sponsors “Bank Robber,” a two-time NTPA Grand National Modified Division champion owned by Iowa farmer Doug Lively.