Barry has been in marketing and public relations for more than 20 years, working with companies like Travelocity, Weight Watchers, Weider Nutrition and many others to communicate product benefits to customers around the world. Since joining Alliance Tire he is working to develop an intimate knowledge of the agriculture, construction and forestry markets by getting out on the road and meeting customers wherever possible. He is a marketing strategist with experience developing, managing and evaluating programs that drive traffic, lead acquisition and nurturing, and sales. When he’s not out at a tractor pull or at a customer show, Barry is headquartered in Wakefield, MA and he spends his off hours with his family, trying to get to the mountains for a hike or camping, or hitting the gym.
Jan 2, 2015 4:35:00 PM
Leave a Comment
As a provider of off-highway tires to the construction, forestry and agriculture industries, we're always on the lookout for great news and insights from the media and the blogosphere. Here are some noteworthy stories as we kick off the new year and examine trends that will affect these industries in the next 12 months:
Topics: Construction Industry, Forestry Industry
Dec 19, 2014 12:10:00 PM
Leave a Comment As a provider of off-highway tires to the construction, forestry and agriculture industries, we're always on the lookout for great news and insights from the media and the blogosphere. Here are some stories from this past week that caught our attention:
Dec 12, 2014 3:07:00 PM
Leave a Comment As a provider of off-highway tires to the construction, forestry and agriculture industries, we're always on the lookout for great news and insights from the media and the blogosphere. This is the time of year when industry experts are predicting next year's trends, so we've assembled a few stories from this past week along those lines, as well as some other key news that caught our eyes.
Topics: Construction Industry, Forestry Industry
Dec 8, 2014 11:41:00 AM
Leave a Comment As a provider of off-highway tires to the construction, forestry and agriculture industries, we're always on the lookout for great news and insights from the media and the blogosphere. We've assembled six noteworthy stories from this past week that have caught our eyes.
Topics: Construction Industry, Forestry Industry
Nov 13, 2014 3:11:00 PM
Leave a Comment
So what’s it like sitting behind the wheel of a modified tractor called the Bank Robber that generates close to 10,000 horsepower and 8,500 RPM?
“It’s a lot of fun,” says Doug Lively, an Iowa farmer who started pulling garden tractors as a kid and is now a two-time champion of the National Tractor Pullers Association’s Grand National Modified Division.
Topics: Tire Events