AboutBarry Clifford

Barry has been in marketing and public relations for more than 20 years, working with companies like Travelocity, Weight Watchers, Weider Nutrition and many others to communicate product benefits to customers around the world. Since joining Alliance Tire he is working to develop an intimate knowledge of the agriculture, construction and forestry markets by getting out on the road and meeting customers wherever possible. He is a marketing strategist with experience developing, managing and evaluating programs that drive traffic, lead acquisition and nurturing, and sales. When he’s not out at a tractor pull or at a customer show, Barry is headquartered in Wakefield, MA and he spends his off hours with his family, trying to get to the mountains for a hike or camping, or hitting the gym.

Posted by Barry Clifford

Mar 2, 2015 9:00:00 AM

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Alliance Tire Group Continues Expansion with New West Coast Warehouse

As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

WAKEFIELD, Mass. (March 2, 2015) – The Alliance Tire Group (ATG) announced the opening of a 100,000 square foot warehouse in southern California. Located in Pomona, it is the company’s fourth warehouse in North America and reflects Alliance’s continuing commitment to providing outstanding, highly responsive customer service. 
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Topics: Press Release

Posted by Barry Clifford

Feb 27, 2015 9:00:00 AM

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New Tools and Advice for Construction Professionals

Tools and Advice For Construction Pros 

This week's Super Six media stories and blog posts focuses on tools and advice for construction professionals to run their businesses in a smart, efficient manner.

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Posted by Barry Clifford

Feb 20, 2015 9:00:00 AM

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Teaching Children About Agriculture

Ag in Our Lives 

We lead off this week's Super Six with a California program that we can all get behind - hands-on learning about the agricultural industry for third graders. This weeks' Super Six includes several stories related to educating the public about the extremely important role that the U.S. agricultural industry plays in all of our lives.

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Posted by Barry Clifford

Feb 16, 2015 12:30:00 PM

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Alliance Tire Group Announces a New Business Structure and Management Changes for Continued Growth

As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

To consolidate its regional presence and accelerate its continued growth, the Alliance Tire Group (ATG) is putting in place a new Business Unit structure with North America, Europe and Emerging Markets as the key business units.
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Topics: Press Release

Posted by Barry Clifford

Feb 13, 2015 11:45:00 AM

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The Role of Drones in Agriculture

Research and Technology in Ag

Will the unmanned aerial vehicle (UAV), or drone as it is commonly called, be the next high-tech tool to help farmers manage their land and improve its production? This weeks' Super Six focuses on technology and research in the agricultural industry.

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