Posted by YOHTA Team

Jun 16, 2020 7:45:00 AM

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Alliance Tire Americas Opens First Canadian Warehouse in Ontario

As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

Alliance Tire Americas opened its first Canadian warehouse in Mississauga, Ontario today. The warehouse will serve dealers in Ontario, Quebec and the Maritime Provinces, says Dhaval Nanavati, President of ATA. The warehouse is located at 6611 Northwest Drive in Mississauga.

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Topics: Press Release, Corporate

Posted by YOHTA Team

Jun 3, 2020 1:33:00 PM

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Our Ironman

Olivier Hubrecht: Our Ironman

Odds are you won’t play in a foursome with Tiger Woods or race on the same track as Dale Earnhardt, Jr., but there is one sport where everyday athletes line up next to the world’s best: triathlon, and more specifically Ironman. Despite sharing a course, the motivation of Ironman’s elite contrasts with those of weekend warriors—competitors at the front jostle for wins and prize money, while the majority of participants are competing only against themselves. Just finishing the grueling race is a satisfying result for many. 

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Topics: Corporate, Alliance

Posted by YOHTA Team

Jul 23, 2019 8:05:00 AM

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Alliance Tire Americas Announce Bennett as VP of Sales for its Eastern Division

As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

Alliance Tire Americas, announced that Laurence (Law) Bennett has joined the company as Vice President of Aftermarket Sales–East. Mr. Bennett comes to ATA from Exide Technologies, where he served as VP of the GNB Industrial Power Division, leading a sales and service organization covering the U.S., Canada and Mexico.

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Topics: Press Release, Corporate

Posted by YOHTA Team

May 30, 2019 8:08:00 AM

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Alliance Tire Helps Rock the South

As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

Alliance Tire Americas, is celebrating its fourth year as a partner of the Rock The South music festival, which is gearing up in Cullman, Alabama, for the weekend of May 31 and June 1. Headliners Kid Rock, Brooks and Dunn, Florida-Georgia Line and Jake Owen will lead a jam-packed lineup of country and Southern rock stars at the festival.

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Topics: Press Release, Sponsorships, Corporate

Posted by YOHTA Team

Jan 8, 2019 8:30:00 AM

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ATG Launches 10-Year Farm Tire Warranty

As of Jan 1, 2021, Alliance Tire Group and Alliance Tire Americas, Inc. changed their names to Yokohama Off-Highway Tires and Yokohama Off-Highway Tires America, Inc respectively. The Alliance, Galaxy and Primex brands and product names remain unchanged. Product information is available at www.yokohama-oht.com.

Alliance Tire Americas, Inc. (ATA) has introduced a 10-year workmanship and materials warranty on its specific farm radial steel-belted tires. One of the longest warranty periods being offered in the sector so far, this comprehensive policy covers SKUs across ATA’s Alliance, Galaxy, Primex and other brands applicable to Tractor, Agricultural-Transport, Fronts, Implements, Harvester, Row Crop and Sprayer tires.

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Topics: Alliance Tires, Farm Tires, Press Release, Agricultural Tires, Agriculture, Sprayer Tires, Corporate, Alliance, Tractor Tires, Farming